The strange origin of the names of world famous companies

Last updated: Oct 15, 2019


Amazon is one of the largest companies in the world today, the most influential and profitable on the planet - a "terrible" achievement when its age is less than 25 years. Starting with selling books, Amazon today sells almost everything in the world. But if you started out as a book sales company, where did the name Amazon come from?

It is often rumored that Amazon founder Jeff Bezos chose the Amazon name because it started with the letter "A", and in 1994, the major search engines produced search results in alphabetical order. letters - means Amazon will display near the top of the results. Bezos also stated that he named Amazon because the Amazon River is the largest river in the world and he dreams of turning his company into the world's largest bookstore.

But that is only half of the story. The company actually had two other names before Amazon was chosen. The first is Cadabra, Inc. - as in the "abracadabra" spell, implying that online shopping is now a very new and magical experience! However, Bezos dropped the name after his lawyer thought it sounded like "cadaver" - which means ... "corpse".

Bezos then named his store "Relentless" and even registered the domain name (so far this domain is still redirecting to However, many of his friends think the name makes his company seem aggressive and threatening.


Someone talks about coffee and you almost think of "Starbucks". But have you ever asked yourself exactly what "starbuck" is? The company, founded in 1971, is definitely not named after any of its founders. So where does that name come from?

It was one of hundreds of names that founders Jerry Baldwin, Zev Siegl, and Gordon Bowker considered. The truth is, Starbucks should have been named "Redhook".

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